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Dairygold’s Co-Op Superstores wins ‘Website of the Year 2018’ at Retail Excellence Awards

Dairygold’s Co-Op Superstores wins ‘Website of the Year 2018’ at Retail Excellence Awards

14th November 2017

www.coopsuperstores.ie, Ireland’s Largest Online Country Store, scooped the coveted title of ‘Website of the Year’ at this year’s Retail Excellence Awards which were held at the Malton Hotel, Killarney over the weekend.

The awards celebrate the best of every facet of Irish retail across stores, people, managers and team members, ecommerce and suppliers.

Breaking the mould as the first online website of its kind to win the title in the retail awards’ 20 year history, www.coopsuperstores.ie, beat off stiff competition from hundreds of Irish e-commerce retailers.

Winning the award was a proud achievement for the popular Farm, Home & Garden online store which was launched less than 3 years ago at a time when it was regarded as an early adopter in the Agri Sector to the online e-commerce landscape. E-Commerce is part of Co-Op Superstores omni-channel retail strategy with their online store working seamlessly with their physical stores across Munster.

As part of the competition, every aspect of the www.coopsuperstores.ie performance including usability, Search Engine Optimisation (SEO), its range and availability of products, use of the various digital channels and delivery service was scrutinised by a team of expert and independent judges.

As part of the prestigious award win, Co-Op Superstores will now go on to represent Ireland at the Global E-Commerce Summit which will be held in Barcelona next year.

Commenting on the win, John O’Carroll, Dairygold Retail General Manager said: “We are thrilled to have won the award of ‘Website of the Year’ particularly as the first website in the sector to have done so. This award is testament to our vision and commitment to providing our customers with a first-class customer experience that is in line with consumer demand and trends of today. Dairygold, through our retail division Co-Op Superstores, is fully committed to providing a seamless omni-channel retail offering that is customer focused and our e-commerce site www.coopsuperstores.ie plays a key part in this. I would like to thank my team whose passion, professionalism and dedication has been instrumental in winning this award.”

David Fitzsimons, Chief Executive of Retail Excellence commented: Dairygold Co-Op Superstores are a superb example of agri-retailers breaking new ground by embracing the potential of online selling and we are delighted to see them take the national title of Website of the Year. Our Awards process was very thorough from start to finish. We interviewed every finalist in this competition with the help of some of the best e-commerce retailers and industry leaders in the game”.

“As always the competition was intense and with the coveted nature of the title every finalist reached new heights in promoting retail excellence within their operations which made it all the more difficult to select the overall winner. Dairygold Co-Op Superstores triumph is testament to the hard work of the owners, their staff and investment in their retail operations.”